Magnetize. Engage. Retain.
HI, SUSANNE HERE. SO NICE TO MEET YOU!
I'm a storytelling and online course creation strategist, helping digital course creators use storytelling to supercharge their digital courses.
Let's do it together!
START HERE
In a world of information overload and bland cookie-cutter courses, have you ever yearned to stand out, cut through the noise, and forge those authentic, soul-stirring connections with your perfect tribe?
Join me on a life-changing journey...
It happened on an almost empty Swiss Airline plane when the pandemic hit.
Fresh from researching storytelling among refugees at a German university, I was en route to Colorado for my regular teaching gig as a linguistic anthropologist (and to finally reunite with my neglected husband).
Masked up (yes, with an eye mask, the best I had), cocooned in a warm blanket, I pondered my life in academia and my burning desire to drive positive change.
You see, with a Ph.D. in linguistic anthropology and nearly two decades of teaching experience, education wasn't just a job—it was my passion.
Online teaching was my jam because it allowed me to witness students from all over the globe experience breakthroughs that transformed their lives.
It was long before Covid pushed educators online that...
I spent all my time crafting content for my courses, hoping to strike gold.
But reality hit hard—my courses weren't exactly setting the world on fire, and my students? Well, they were dropping like flies and handing me lukewarm reviews.
So, I had to hustle and think fast.
Luckily, my research on storytelling swooped in to save the day. I began infusing stories into every aspect of my courses, effectively communicating knowledge while keeping students engaged and eager for more.
But it wasn't until that plane ride that I had my 'Eureka!' moment(s)...
🌟 I wanted to launch my own business, breaking free from the confines of academia to share the magic of storytelling with fellow digital course creators.
🌟 My goal? To empower those who empower others—yes, including you, my amazing fellow creator!
But this wasn't the happily ever after - YET.
As I glanced over all the vacant seats on that flight, doubts marched in and rained on my parade. Should I abandon my trusted career? What would people think? What do I know about running a business?
Being obsessed with lists, I quickly scribbled down my expertise that makes me, well, ME...
💡 my decades-long storytelling research adventures that included some wild fieldwork – it’s been quite a ride!
💡 my consulting job sharing my linguistic skills with fellow teachers to spice up their teaching content.
💡 my launching numerous online courses – a treasure chest of inspiration, really!
And I still LOVE that list.
It has been guiding me towards doing what I genuinely love and excel at – designing courses and using storytelling to make them truly effective.
And it has morphed into my superhero cape against that pesky imposter syndrome and against drowning in the noise.
What is your unique superhero cape? Let's find out together!
So, my friend, I have a question for you:
Do you want to join me on this thrilling digital course creation ride where storytelling reigns supreme?
Let's unleash our creative powers together!
The sky's the limit.
GET STARTED HERE!
START WITH THIS FREE GUIDE!
Clarify, Cut, Transform: Your Ultimate Course Makeover Guide
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Grab this FREE GUIDE to clarify your course outcome, cut irrelevant content, and transform your dream clients' lives-- in a simple, clear, and authentic way.
GIVE ME THE FREE GUIDE →This is the right journey for you if you want to...
differentiate yourself
Storytelling adds a unique and captivating element to your courses and marketing, making them truly one-of-a-kind in our competitive digital course market.
leave a lasting impact
Storytelling engages your clients on an emotional level, making your content memorable, relatable, and sharable.
optimize your course design
Storytelling structures your course, aligning modules and lectures along a proven and impactful framework that ensures a memorable learning experience.
build strong connections
Storytelling humanizes learning, helping you build a personal connection, trust, and rapport.
enhance learning
Storytelling helps your clients grasp complex concepts , see their real-world applications, and get quick wins.
cultivate forever fans
Storytelling creates an enjoyable learning experience, motivating students to return for more courses and spread the word.
Are you ready to write the first chapter of your course success story?
Here Are 10 Things You Probably Didn't Know About Me...
As a Coloradan hailing from a small town in Bavaria, Germany, I hope you find my accent (and my selfie failure) charming. Prost to a business relationship that's as enjoyable as a Bavarian beer festival! 🍻
When I came to the US, I chased the American dream, transitioning from an Artistic Director at Vidal Sassoon to a linguistics Ph.D. scholar, and eventually to an online entrepreneur. My trading hair brushes for textbooks and then stuffy academic walls for the freedom of digital nomadism show that it's never too late to reinvent yourself. Chase your dreams! 🇺🇸✨🇩🇪
I take my coffee so seriously that I once contemplated giving it a spot on my emergency contact list. ☕️❤️☕️
In my world, education is not confined to dullness and dryness. Instead, it's a colorful tapestry woven with threads of imagination, discovery, and storytelling.
I'm an absolute sucker for 80s pop music and been known to crank up the car speakers for a good sing-along and for helping my husband perfect the art of the eye-roll. 💃🏻
I have quite the reputation as a chocolate supplier for friends and family on both sides of the Atlantic, flying a stash of Hershey's to Germany and returning with Milka and Kinder goodness. Spreading international chocolate love can be quite heavy on your back. 🍫
I could organize for days and that's why systems, frameworks, and simplifying things bring me joy. Oh, and I love editing and decluttering. Thank you, Marie Kondo, for helping me with my closet! ❤️
As a Christian, phrases like "Jesus take the wheel" and "God's got this" naturally find their way into my digital entrepreneur vocabulary when it comes to mastering yet another piece of tech. Can I get an Amen? 🙏
My bike rides through Colorado reach peak satisfaction levels when my favorite donkey and sheep are out in the pastures. The two have ignored me so far, but I haven't given up hope that one day they will recognize me and come trotting over. 🚴🏻♀️
I love the beach and pool, but can't stand being in the sun. It's like a comedic tug-of-war between my love for water adventures and my aversion to turning into a crisp lobster (despite layers of sunscreen). 🦞
